Blogs

The One Thing Every Business Owner Needs to Master (But No One Talks About) Over the past few years, I have gone deep down the…

Cayman Islands vs. Turks and Caicos: My Honest Travel Comparison One of the most common searches online is “Cayman Islands vs. Turks and Caicos.” It…

Growing up, I watched all kinds of TV shows: ones with all White families, all Black families, and movies inspired by Latin culture. I never…

Why Branding is Important to a Business In today's competitive marketplace, standing out from the crowd is more important than ever. One of the most…

Does Ugly Really Exist? I’ve been thinking about this question a lot lately, does ugly really exist? When I look at the world, I see…

When my uncle passed away a couple of years ago, I shutdown my work and started to design. It seems like design is a way…

A New Approach to Value Propositions: Leading with Design and Quality The Traditional Focus on Value Propositions Numerous brands and companies invest significant time and…

In the "look at me" world that we live in today, people want to look important. The days of working hard and building authentic brands…

Positioning is what I consider to be the "most obvious thing to people but not obvious to people". When I explain it to people they…

I have to admit, when I was in my late teens to my very early 20s I had the worse attitude when I went to…